Hasbro vs Mattel - Dream Doll  | 1

Hasbro vs Mattel - Dream Doll | 1

Desde: Business Wars
de Wondery
0 0 hace un mes
It’s the late 1940s and two small toymakers are taking their first uneasy steps. The names of these young hopefuls are Hasbro and Mattel. One’s an offshoot of a pencil manufacturer. The other a husband-and-wife garage start-up.

But toy-mayking, they soon discover, is an unexpectedly cutthroat business. If either of these companies hopes to survive--let alone succeed--they’re going to need to get creative. Disrupting the embedded and experienced kingpins of Toyland, will require them to take ... Más informaciones

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